Volume 7, Week 6, October 4–5, 2013
This has nothing to do with produce, but it’s been really helpful to me so I thought I’d pass it on. You know how you go into any number of situations where you don’t want to be “that guy” whose phone goes off in the middle of the meeting, or out of respect, you don’t want it ringing during lunch or a private meeting, so you silence your phone. My problem is, four hours later, I’ve got twenty missed calls because I forgot to turn it back up. Everybody I know has the same problem. Well, download the Phone Silencer app.
The icon is a red phone. It’s free—I’d gladly pay twenty bucks for it—doesn’t ask for permission to do anything, and what it does is, when you silence your phone, it asks: “Until when?” You just toggle in fifteen minute increments until you oughta be done and then the ringer comes back up. Another great feature is, if the meeting goes too long, your phone starts ringing; Oh, gotta go. See, I knew you’d love it, you’re welcome.
Okay, here on the farm, the neighbors pretty much have their raisins boxed, their almonds are swept and their silage corn’s being chopped. Your farmers are finishing up their fall planting for winter harvest. Acres and acres of broccoli and cauliflower, kale and carrots, parsnips and beets; it’s really amazing the advanced planning and work that goes into filling your box each week, but I can tell you, it doesn’t matter how many thousand times you do it, the wonder of planting a seed and watching it sprout and fill a field never gets old. The satisfaction and joy of a successful basket-filling harvest is quite a reward, and getting paid well for it makes it all confidently sustainable as far out as we can see.
Your weekly box is abundantly full of success, but each of your farmers is always working to bring us new things, and add variety, and when you’re in the game like that, you can get bruised up. I call it “tuition in the school of hard knocks.” The only way to avoid it is stagnation and boredom. We say nothing breeds success like failure, because every failure is a valuable learning experience. Once we know not only what doesn’t work, but why, we can adjust, try again and voilà! Another delightful item in your box, and a compliment to that farm’s work and cash flow, balance and sustainability.
I’ve written a lot about sustainability over the years, but at its core, sustainability is something that can be carried on in the same way into the foreseeable future. For that to happen in any endeavor, there must be no losers, only winners. If a system is dependent upon a loser, by definition, that system is unsustainable.In our case, the soil, the water, the environment, the producers and co-producers all must be winning physically, emotionally, spiritually, and economically or this dog don’t hunt; you just can’t sink one end of a boat. It’s quite a juggling act, keeping everything from soil microbes to bankers sustainably happy, but at the end of the day, bankers—like the rest of us—are dependent on sustainably happy microbes. EAT HEALTHY!!!